Postmodern Graphic Designs

Postmodernism is the new movement that appeared around the 1970's after the end of modernism. We are considered to still be in the postmodern era as well. Postmodernism emerged when artists started to reject the traditional principles of graphic designs. Artists started to make bold choices in colors and arrangement of texts. Works are no longer designed just to aesthetically please the viewer. It is more about the message behind it. 

Here are some key points about postmodernity that was acquired in class : 

• Truth is relative
• Uncertainty
• Incessant choice
• Consumerism is all
• Fragmentation of social life
• Disillusionment with the idea of progress
• Globalisation
• Impact of ICT in social life
• Unpredictable, no absolutes.

Postmodern society feeds upon itself. Recreating the past, entwining it with the present with some mocking humour. During the postmodern era, Jacques Derrida (Prelectur.stanford.edu, n.d.) 

Postmodernists rejected deconstruction and argue that trying to tell the 'big story' now is impossible. Postmodernists claims that all meaning is now relative and socially constructed such as designing products to the female market. Other than that, Jean Francois Lyotard mentions that "we should focus on playing language games to explore the many narratives that exist." 

You are not yourself poster by Barbara Kruger. The uses of cut up texts with bad kerning and alignment, going against the modernist style of graphic design.

God save the Queen by Sex Pistols, Album cover by James Reid
Anti-patriotic, The poster has texture along with quite bold, block coloring, both qualities being characteristics of postmodern design

A very contrasting piece which uses capitalized texts that the legibility is quite low. By unknown artist.

Minor art movements during the postmodern era.

References

Giphy.com. (n.d.). Other GIF - Find & Share on GIPHY. [online] Available at: http://giphy.com/gifs/other-postmodernism-VGnX7udaWz6Xm [Accessed 28 Jun. 2016].

Hoffman, L. (n.d.). An Overview of Premodernism, Modernism, & Postmodernism. [online] Postmodernpsychology.com. Available at: http://www.postmodernpsychology.com/philosophical_systems/overview.htm [Accessed 28 Jun. 2016].

Prelectur.stanford.edu. (n.d.). Presidential Lectures: Jacques Derrida: Deconstruction. [online] Available at: https://prelectur.stanford.edu/lecturers/derrida/deconstruction.html [Accessed 28 Jun. 2016].

Post Modernism? - Visuals. (2011). [Blog] Post Modernism Graphic Styles. Available at: http://postmodernismgraphicstyles.blogspot.my/ [Accessed 28 Jul. 2016].

The Art Story. (n.d.). Postmodern Art - Modern Art Terms and Concepts. [online] Available at: http://www.theartstory.org/definition-postmodernism.htm [Accessed 28 Jun. 2016].

Type Tasting. (2013). How Punk changed Graphic Design. [online] Available at: https://typetastingnews.com/2013/10/24/how-punk-changed-graphic-design/ [Accessed 28 Jun. 2016].